Let’s change our goggle with Google goggles!

Last week, one SEO with a stylish Gucci Goggles entered into the office of mindgenies. Our CEO looked towards him and said that it would be better to wear a Google goggles rather than a Gucci Goggles. Initially, we just treat this quote as a joke but soon we experienced that our CEO was serious and everyone was instructed to use Google goggles. Now, our curiosity was reached at the top and simply typed ‘Google goggles’ in Google search engine and discovered perfectly incredible information.

Now, we explored that Google goggle is designed to help in search engine optimization and prevent from Google slaps. Basically, this tool is a replica of Google eyes. Whatever updates, we provide to our websites or blogs, we can measure the quality of those update with Google goggles and its accuracy would be same as Google provides. The most amusing part of goggle is its spying eye on your competitors.

Forum is the best tool for drawing effective visitors.

Forum posting walked a long way with the beginning of internet era. We at mindgenies have numerous interesting success stories with forum posting. Initially, it was very tough to have patience and continue normal forum related work but the time came and all these patience and hard work paid off. Eventually, we received incredible unique visitors’ inflow. Basically, forum is a reputation building tool and later on we realized this theory.

We kept on regular posting and marked our presence as a very genuine professional. Hence, other forum members slowly but steadily started showing interest in our forum and rest became history. As per our experiences, we would like to share few effective drawing tips from forum.

1) Keep on regular posting and positively leave response for questions or issues.

2) Use signature file wisely because it is the most effective way of promotion.

3) Never post absurd comment it can leave negative impact on your profile.

4) Consistent posting and wise remark builds your reputation and it takes time. So have patience!

At last, you must know that we at mindgenies preferred forum because it is less time taking and comparatively more effective.

SEM work is not only a buzz

Sometime, you can not realize the nonsense comprised in your words and it happened with me as well. I am a working professional from marketing field. Once, a very dear friend of mine was in very good mood and sharing his experiences about a new marketing tool ‘SEM (search engine marketing)’. However, I was aware with term search engine but could not imagine the concept of marketing with search engine so I thought that my friend is definitely trying to make me a big fool. But after the discussion, I started working with my PC and typed the word SEM in search engine. It was simply a moment of astonishment for me.

SEM work is more than a buzz and I was a big fool. Anyway! I made a deep research and also didn’t forget to say thank to my friend. Now through this blog, I would like to mention a briefing of SEM work. The SEM work is an integral part of SEO (search engine optimization) work. It includes keywords research, search engine submission, link building, link popularity analysis, traffic analysis, etc.

Ways to make your blog more popular

Once, I was writing my diary and suddenly one of my dear friends addressed me, “uncle! Still stick with pen and paper, not fair”. He opened his blog and demonstrated its revolutionary concept. I was impressed and instantly created my own blog but I became very disappointed with its Google ranking. I didn’t give up hope and applied my best effort. Eventually, all my hard work, patience and determination were paid off. Now with this blog, I am going to share my experiences and ways to make your blog more popular.

1) To make your blog popular, you need to make your goal and target audience very clear.

2) In terms of blog content, blogger must up the ante and always try to post the best and original one.

3) Try to mix the text content with video, audio and other rich media tools.

4) As a blogger, one can choose social bookmarking plugin.

5) Don’t forget to add your blog URL on your all profiles, also add into friendfeed and several other outposts.

6) Don’t forget certain basic rules like link listing in Yahoo, Google, DMOZ, even claim it in technorati.com.

7) If you maintain good relationship with similar blogs then it also may be beneficial.
Well! Now I feel that there would be no end for the list. But, again I would like to mention here that blogs are truly magical tool of internet marketing and if you can not improvise yourself then at last stick with the basics and certainly, your blog would be popular.

Google PPC Vs Yahoo Search Marketing..

Every individual may have different opinion about Google PPC & YSM. I would share my experiences with these internet marketing tools. I will begin with Yahoo Search marketing process. The first surprise for me was minimum $500 account balance for at least 90 days for the use of bulk upload yahoo tool. The second surprise for me was that ad approval doesn’t mean ‘activation of YSM account’. On the contrary, I was informed that yahoo locks users while doing an account review.

Now, let’s talk about Google PPC. I was a bit more comfortable here. My Google Adword account activated within 15 minutes. I could smoothly & quickly restructure my account and it proved immensely relishing experience. I have also experienced that ‘better click-through rate’ with Google means higher ranking for your site. Thus, it is definitely an added advantage for PPC users. Once, I wished to use my native language in Adwords and it was surprisingly simple, efficient and effective. On the contrary, yahoo asked to re-register for using different languages. Eventually with the due regard for YSM, I must say that PPC was better.

Online Branding promote sales.

Internet marketing is booming now-a-days and every customers are using online marketing to purchase the products. Due to boom in internet marketing, every single firms want to come on the top of different search engines.  This can be done via SEO tools. Search Engine Optimization is the only tool to come on the top of different search engines such as Google, Yahoo, MSN etc.

Search Engine Optimization consists of various tools such as on page optimization and off page optimization. On Page Optimization is the tool to do optimization in your website i.e using meta tags, alt tags etc. Off page optimization is the tool to enhance your web traffic by using different SEO tools. SEO tools such as directory, search engine, press release, article, blog, forum posting, social networking, social media.

There are various methods to enhance your web traffic i.e. black hat technique and white hat technique but you as a clientele try to choose white hat technique only.

There are various benefits of online branding via which you can enhance your sales.

Social Networking-Enhance web traffic.

Social Networking is the mode to enhance your networking and enhance your web traffic. In the social networking, you can enhance your networking and you can generate leads also. If you want to create your own community and always try to enhance your network and generate sales.

You can chat with the people and try to tell about the products so that you can try to convert them into sales. Social networking is the best place via which you can share personal experience about the products. There are various categories in the social networking via which you can connect more peoples and try to make relationship so that you can try to convenience to buy the products.

SEO and Social Media..

Being a marketing professional, I always look for new and effective forms of marketing. Nowadays, internet marketing is ruling on the horizon and SEOs have become the most influential medium of marketing. However, SEO work can not be treated as an old fashioned marketing medium but with the arrival of SMOs, certain illusions have been formed.

As far, I have experienced SMO can not be treated as a completely new revolutionary trend of internet marketing. In fact, it is integrated or should say upgraded version of SEO. It is a bit time taking yet profitable technique. Dig, Stumbleupon, Twitter are few prominent websites for social media optimization. Besides that, tools like Blogs, forums, community discussions & open chats significantly contribute in terms of social media optimization.

Eventually, I must say that SMO work is perfect amalgamation of few boring and a lot interesting activities. For instance, if you are bored with Podcast, Bookmarks and Weblogs then go for videos, audios and images optimization.

Ad Deal Suspened-Google and Yahoo.

The deal between Google and Yahoo is suspended because the regulators from both the countries i.e. US and EU investors have time to scrutinize the deal.

The planned partnership showing that the two big giants in the field of online advertising is going to become one. But due to some circumstances, the deal would not successful. If this deal would happen then the revenue of different search engines will decrease as per the market competition. In the market Google PPC is on the top whereas Yahoo Search Marketing is on second.

There are so many views or argue on this deal from advertising and newspaper organizations, most of them thought that if this deal would happen then there is a control of money invested by different firms on the online advertising firms i.e. Google or Yahoo.

 

Keyword Hijacking.

If you have a website or portal and you want to hijack the keyword of your competitors i.e.  if you want to come on the top for those keywords on which your competitors come, we call it keyword hijacking.

This can be done if you have more number of backlinks for those keywords in which your competitors come on the top. For this you start doing off page optimization such as directory, search engine, press release, article, blog, forum posting, social bookmarking etc.

If you have more number of backlinks then you can easily hijack that keywords and come on the top for that keywords. SEO is an ongoing process and need maintenance, so you have to maintain your  web searchability for those keywords. It may be possible that keyword hijacking can takes time but once you capture that keyword then all the traffic related to that particular keyword will go to your website and also possible that your sales may increase.